New Machine Accessories

La Marzocco has updated the accessories to be packed with ALL machine models.  The Strada MP, GB/5, FB/80 and GS/3 models, which went into production the week of November 21st, have been packed as indicated below.  The Linea and FB/70 models, which entered into production this week, have also been packed as indicated, and the Strada EP will follow shortly.  We hope you enjoy the new products!

 

Accessories Linea 1-group and GS/3 models:

  • 1 new stainless steel tamper
  • Stainless steel precision filter baskets, 1 each of 4 sizes – 7, 14, 17 and 21 grams

Accessories Linea, FB/70, GB/5, FB/80 2 and 3 group models:

  • 1 new stainless steel tamper
  • Stainless steel precision filter baskets, 1 each of the 14, 3 of the 17 and 2 of the 21 gram size

Read more…

spacerogers

The Space Rogers GS/3

Recently introduced at OUT OF THE BOX Milan, La Marzocco is proud to launch the SPACE ROGERS special edition GS/3.

Inspired by the 1970s TV series Buck Rogers, the SPACE ROGERS GS/3 is now available for sale, but only for a limited number of machines.

The SPACE ROGERS GS/3 comes fitted with an individually numbered, stainless steel plaque commemorating the limited series. In addition, this model comes equipped with a set of 6 matching espresso cups and saucers.

Contact either Mike Lanz or Michael Del Gatto to order yours before they’re gone!

About the artist: Marco “Kino” D’Amico

A multifaceted, underground artist, Marco has created dozens of graffiti murals in streets around the world. Considering art a free form of expression and communication, Marco believes it should be made available for all to enjoy… regardless of the medium. Marco holds a Visual Communications degree fromMilan’s ITSOS, has been working in show businesses since 1987 and is currently the technical director and lighting designer for the Tarmeh and Alma Rosé theatrical companies.

New Tech Video!

This tech video will walk you through how to adjust the dose quantities on our Swift grinder.

We hope it’s helpful!

Mid Atlantic/ North East Coffee Conference- MANE

Minded with mastery and no stranger to events Troy, of Cosmic Cup Coffee and Gerra, of New Harvest Coffee can add another successful gathering to their list of accomplishments.

Barista folk from all over the world gathered at a specialized 2 1/2 day event titled MANE.

According to attendees, speakers and a brief, lovely post from dear coffee i love you we’d like to offer a little recap.
With interviews from a short, but sweet DM twitter feed from an easy man to adore, Gwilym Davies and one of our very own attendee/instructor/all around cool guy, Scott Guglielmino.

Let’s start with the keynote speaker and 2009 World Barista Champion (apparently looking very good for his age according to the wikipedia definition, perhaps some shenanigans around his birth year). If you have met Gwilym you would agree he’s probably the most approachable person in the industry; kind, knowledgeable, and a professional learner. His keynote speech summed up felt a little something like this “we just don’t know much…and it’s time to drop the ego’s.” With an invitation like that you can imagine how the dynamic of a room can change opening up the lines of communication.

Scott G. (LM Solutions & specialized customer service tech.) came away with a similar feeling on the event. Scott spent his time doing what he does very well, explaining the intricate but very basic controls for finding great coffee; dose, grind, temperature. His message is the same whether he is here, abroad or at MANE, “…the correction extraction should also taste good.” (Thank you www.dearcoffeeiloveyou.com for that perfect quote). He is full of impactful one liners like that. Scott had another pretty inspiring moment that he put into these exact words,”The thirst for knowledge in the New England coffee community was refreshing.”

The event had great topics, full days of information sharing in an intimate layout which welcomed conversation and encouraged hands on learning.

Evenings were matched with a latte art competition, brew down event and what would be great fellowship leading into the wee hours of the morning.

Strada, lever machines and Marco boilers played supporting equipment roles in the production that attendees brag is the best coffee event to date!

Strada EP Special Edition

Ok the secret’s been out for a while now so here’s a sneak peek into the Strada EP Special Edition that will debut at SCAA Houston.

 

Beyond Electronic

The La Marzocco engineers did not stop at the jog wheel programming, quick temperature change, and real-time temperature, pressure, and chrono readouts. Thanks to feedback from leading baristas from around the world, the new Strada EP Special Edition is taking it to a whole new level.

 

Android Inside

With the near ubiquity of smartphones, the technology has surely trickled down. For the first time ever in the coffee industry, La Marzocco has incorporated a touch screen interface and Android operating system.

1 GHz proprietary ARM processor
8 GB internal memory
Android 2.4 Gingerbread (with custom user interface)
Mini audio jack out
USB 2.0
Wifi 802.11n
Pressure Profiling is Only The Beginning
A barista has more than pulling quality shots to worry about. What about the numerous emails that s/he must answer in the name of coffee quality? With Android, checking your Gmail is now possible. Through Gmail, it is also just as easy to transfer pressure profile settings from machine to machine.

 

Apps & More
Built in apps include Music, Messaging, Google Talk, and Marketplace. At SCAA launch, the graphical user interface for pressure profiling will be available as a companion app. New apps will soon follow.

Uber Grinder: What It Is & What It Isn’t

Continuing on in our Pulitzer-qualifying “What It Is & What It Isn’t” series, covering some of our newer, lesser known products, we continue on with the Marco Uber Grinder.

 

Grinding hotness
What is the Uber Grinder?

With the delicious madness that is manual brewing sweeping the land of specialty coffee, there hasn’t been quite a performance driven grinder to match the level of thought and input that manual brewing requires. This is quite worrisome, as you spend 3-5 minutes (or more!) on a preparing a single cup of brewed coffee to only result in maddening quality variance, over/underextraction, and, above all, a sub par cup of coffee.

As part of Marco’s UBER PROJECT (a continuous endeavor to pursue the very best in coffee equipment), the Uber Grinder is designed to achieve what’s technologically and practically possible in grinding for manual brewing. Marco’s main focus is the burr set, which provides the key to an incredibly narrow grind particle distribution curve that results in maximized clarity in the cup. The Uber Grinder burrs feature:

  • Magnets to hold it in place (instead of screws, which their screw holes would trap coffee grinds)
  • Custom profile optimized for 750-800 microns
  • Optimized glass pearl blasting
  • Titanium plating

How the Uber Grinder works

Properly BREWED coffee is a function of an appropriate amount of coffee surface area exposed to hot water and time. Done correctly and you get 18-22% extraction (percent of coffee mass removed from coffee grounds) with 1.15-1.55% brew strength (concentration of coffee solubles in brewed coffee), depending on your preference. Grinding is a critical link in this equation in that it determines the total surface area of the coffee being exposed to the hot water. The finer the grind, the more the surface area, and the more the extraction. The coarser the grind, the less the surface area, and the less the extraction. From here on, it gets a bit more complicated.

Different burr designs – blade, flat, conical, roller – result in different shape of the grind. Unless you have an electron microscope, the shape is probably not as big of a concern for most practical applications. What is of greater concern is the uniformity of the grinds – that is, the consistency of the grind sizes. This is translated into particle size distribution, expressed in sieve sizes, microns, or, most pragmatically, particle size distribution graph.

 

Uber Grinder’s particle size distribution chart (in RED).

There are two predominant methods in coffee to analyze particle size distribution. One is with lasers and obviously more restricted to a dedicated lab setting. You get a nice graph seen above. The other is with sieves. There’s Ro-Tap but, due to its exorbitantly high cost, very few are frequently used in the coffee industry. Then there’s the mini grind sizer from coffeechemistry.com, a hand-shaken portable sieve set great for everyday use. Not only can it help you to brew a better cup of coffee, you can also shake and dance around in the process of doing so.

Coffee grind sizerCoffee grind sizer

The key to proper extraction in BREWED coffee is grind uniformity. For manual brew, the optimal grind size is around 800 microns. If you have a less uniform batch of grinds, the smaller grind size portion of it will be overextracted (resulting in bitterness) while the larger grind size portion will be underextracted (resulting in peanutty, grassy tastes). All else being equal, a more uniform grind will produce a cup with more clarity and more representative of the coffee being used. The ideal shape of a particle size distribution graph for brewed coffee would be one that’s very tall and narrow.

(The exception here if grinding for ESPRESSO. The ideal espresso grind needs the tiny grind fragments (fines) in addition to larger grinds in order to produce the necessary pressure and solubles. The resulting particle size distribution graph would exhibit either a slant towards the finer side, or multiple peaks.)

Uber Grinder burr (in BLUE) vs. a typical cast burr (in RED)

Compared to common drip coffee grinders, the result is something you can literally taste. The difference in particle size distribution can be clearly seen in the contrasting lines in the above graph.

Pros

  • Incredibly uniform and consistent grind particles
  • Fast grinding
  • Near zero residual grinds in housing
  • Easy chute cleaning tapper
  • 110V

Cons

  • No programmable timer
  • 1.6lb hopper (good if you use different coffees cup to cup but not so if you just want one)

Conclusion

First of all, stop using Robur or Kony E’s for drip brewing! They are designed for espresso! Second, Uber Grinder is excellent for drip coffee grinding, particularly for single cup brewing applications. If you focus so much on sourcing the best and the latest coffees to feature at your bar, why let something as simple as grinding mess it up?

The Uber Grinder may command a price premium over typical retail coffee grinders but considering the consistency and additional quality in the cup you can achieve, it may be well worth your consideration.

UBER BOILER: What It Is & What It Isn’t

The Uber Boiler is part of Marco’s “UBER PROJECT“, a continuous endeavor to pursue the very best in coffee equipment. Whereas typical products go through the standard product development cycle – research, concept, develop, test, and launch – the Uber Project inherently loops itself indefinitely. As we speak, Marco has the next generation in development. Read more…

Marco is Here!

UPDATED 10/21: The Uber Grinder is 110V

La Marzocco USA is excited to introduce Marco and their advanced line of coffee equipment to the USA!

Uber Boiler – You probably have heard of it before. It is the result of an engineering collaboration between James Hoffman, Anette Moldvaer, Stephen Morrissey, and Marco – a precise water delivery system designed to deliver exact volumes of water at exact temperatures to meet the needs of uncompromising manual coffee brewing. When Hoffman’s Penny University opened, it was the only piece of brewing equipment used. Download brochure here.

Uber Grinder – The other product in Marco’s Uber Project and a result of collaboration between Marco and Mahlkonig. It has the body of a Mahlkonig Tanzania but with a proprietary, unique burr set that produces an amazingly narrow grind particle distribution curve. Download brochure here (UPDATED: the Uber Grinder is 110V).

Ecosmart 10L – An electronically controlled, insulated hot water tower with a digital temperature display and programmable features. Unlike typical hot water towers that immediately displaces every cup of hot water you use with incoming cold water and thereby lowering the temperature of the entire vessel, the Ecosmart prioritizes temperature stability by controlling when and how much cold water can enter. Also features an “Ecomode” for saving energy use during off peak hours. Download brochure here.

Ecoboiler 5L and 10L – Same as Ecosmart but no digital display. Insulated and made with 95% recyclable materials. “Ecomode” available on 10L model only. Same brochure as Ecosmart.

La Marzocco USA is Marco’s exclusive distributor in the USA and can sell to Canada as well. Visit La Marzocco USA’s booth (#625, 627, right next to Barista Magazine and Espresso Parts) at Coffee Fest Seattle!

Courtesy of Marco:

Flickr

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